Magazine B is an amazing Korean magazine founded in 2011 by Suyong Joh. B like Brand, because each publication is entirely dedicated to a brand chosen for its style, its values, its quality-price ratio and its notoriety, from Patagonia to Chanel, including Ikea or Astier de Villatte. Some issues are devoted to cities. Each publication is full of information and very documented: brand history, interviews, testimonials, figures, anecdotes. And photos that are way too beautiful. A magazine to collect!